I thought I should write my next post about one of the projects I’ve recently started. As many people know wordpress is one of the most popular blogging platforms out there today, heck I’m using it so it must be good right.

One of my favorite features of wordpress is the ability to change the look of your blog with a click of the button. The look of your blog is quite an important aspect. It defines who you are and what your about. Have a crummy look and expect a crummy appearance. You could have excellent content and yet still find that noone is sticking around to read it because your site..well doesn’t look very nice.

I partnered up with Oliver a good friend to help bring some whole hearted goodness to the wordpress theme area and help with this crummy problem, hence Themejolt.com was born.

Revenue
Themejolt is aimed to make peoples blogs/sites look great without taking a huge chunk of change from there pocket. Premium themes are currently selling at $25 a pop, fortunately for those who have just started and are tight on cash themejolt also provides free (yes I said free) themes. We also provide wordpress services which will most likely be the main source of revenue once the site has officially launched.

Marketing
The idea behind providing free themes is that we will hopefully boost our traffic from the backlink (a url link back to our site) that has been put in the footer. Basically its a well known marketing scheme that has been proven to work. As of yet themejolt is the only place to get the free themes from so I will need to have them placed on some free wordpress theme sites for maximum effectiveness.

I’ll keep everyone updated on this project and provide any stats (traffic, revenue, downloads) where possible.

Posted on June 16th, 2008 by Peter
Filed under: Projects, Wordpress